IS SHREYAS IYER ABOUT TO BECOME THE FACE OF BAUME & MERCIER IN INDIA?

The sighting has fuelled speculation that the Indian cricket captain could be set to join the Swiss watchmaker as its first ambassador from India, a move that would represent a major milestone for the brand’s journey in the country.

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Over the last few years, luxury brands have increasingly turned towards athletes to tell stories of excellence, resilience and achievement. Few personalities fit that narrative better than Iyer, whose rise in Indian cricket has been defined by perseverance, leadership and a relentless pursuit of excellence.

The timing has certainly caught the attention of both watch enthusiasts and cricket fans alike.