AS-IT-IS Nutrition launches latest campaign for ATOM range featuring Ravindra Jadeja
New Delhi [India], December 18: AS-IT-IS Nutrition, one of India’s fastest-growing sports nutrition brands, has unveiled its latest campaign for the ATOM range of products, featuring Ravindra Jadeja, the world’s best all-rounder. The campaign, centered around the inspiring theme “Legends paida nahi hote, mehnat se banaye jaate hain”, celebrates relentless effort and perseverance as the pathway to greatness. The [...]



New Delhi [India], December 18:AS-IT-IS Nutrition, one of India’s fastest-growing sports nutrition brands, has unveiled its latest campaign for the ATOM range of products, featuring Ravindra Jadeja, the world’s best all-rounder. The campaign, centered around the inspiring theme “Legends paida nahi hote, mehnat se banaye jaate hain”, celebrates relentless effort and perseverance as the pathway to greatness. The ATOM range by AS-IT-IS Nutrition is designed to meet the demands of high-performing athletes and fitness enthusiasts, offering products that combine authenticity with cutting-edge innovation.
AS-IT-IS Nutrition, currently India’s 3rd largest sports nutrition player, is on a strong growth trajectory. The brand is expected to close 2025 with Rs. 300 crore GMV, and with its consistent efforts in delivering quality, is poised to achieve Rs. 1,000 crore GMV in the next 3-4 years.
























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